Blogging – Mission, Vision & Objectives Statement

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In today’s world of cheap and easily available internet, life has become far more smooth and quick. There was a time when to find out the meaning of a word, I would look up the thick Oxford dictionary. To find the location of a city / town on the map in an Atlas used to cause a lot of excitement. Going to Crossword in order to buy a book you’ve longed to read but couldn’t do so because it wasn’t released in India yet. Going to single screen movie theaters hoping that you don’t see a “House Full” board, else you’d have to pay double the price for a ticket in the black market. Calling up friends on their landlines one after the other to make a plan for dinner or a match of cricket. When hard copies of photos were the only way of capturing memories. When meeting friends was the only option to be in touch with them.

In the last 10 years or so, I don’t think I’ve ever even seen a dictionary – let alone use it. My 12 year old Atlas hasn’t been opened since I found out the genius of Google Maps. Flipkart has made life easy for avid readers, purchasing a book is now just one click and a debit card away. BookMyShow and the numerous multiplex theaters have made sure that one never misses a movie in its first week (unless the movie is The Dark Knight Rises and you haven’t pre-booked on the day bookings opened). Digital Cameras, Instagram, Picasa have made sure that you will never need hard copies of memorable moments. Facebook, GTalk, Whatsapp, BBM have ensured that you stay in touch with your friends, no matter where you are.

My simple (and obvious) point being that over the last 10-12 years, technology has seen some amazing advancement which has made life for humans not just easy, but fast. Everything is available at a click of the mouse.

The other important impact this development has had, is on information. All sorts of data can be found on the internet in varied forms. Organized & abundant data leads to a more clear picture for the users of internet. Say you want to read about the 1991 Indian Economic Crisis – Wikipedia’s structured, detailed & informative description on the crisis helps a reader get the entire story and background at one place. This enhances his / her understanding of the event and form an informed opinion. [There are obviously cons about what is written on the internet as well, but I will leave it for some other day.] So why am I talking about information & opinions? Well, isn’t that what a blog supposed to be about? Information & opinions.

A blog (short for web log) when written and maintained by an individual essentially dishes out his / her opinion, views and thoughts on any topic under the sun. I started following blogs when I wanted to know someone else’s views on topics / events that interested me as well. For example, I am an ardent Arsenal Football Club supporter and follow every game and event of the football club. There’s a very good blog out there by the name of Arseblog which speaks about Arsenal’s match performances, events, players etc. Arseblog does a wonderful job of writing about his views and it’s a joy for a person like me to follow it. Blogs bridge gaps between people with common interests having their individual opinions. It helps one person to let his views known to the world, while the world to know what that person thinks and how aligned are their thoughts. There are also numerous blogs which turned into profitable ventures. If you just have a look at the top 5 profitable blogs from the list, they provide news, information, developments about the field / topic covered by these blogs.

Opinion & Information.

So why have I taken up to blogging? Is it to share my opinions or is it to provide information within a particular field to the reader? As the title suggests and as each “venture” has for itself, I have the following Mission, Vision & Objectives for my blog –

Mission – Penning down your thoughts is more helpful than pondering. It gives you a sense of direction in your thinking. It not only helps me organize my thoughts, but also hopefully gets me feedback from anyone who reads it.

Vision – To make this blog a – as accountants would say – “going concern” activity of my life. In simple words, the vision is for this blog to be active till I am.

Objectives – There’s no intention of making it a profitable venture, far from it. The only motive behind starting to write a blog is to be able to write about things that interest me. Hence, I will not cover any specific topic either. Anything that I wish to write about, I will put it down here.

It’s a start. Start of a new activity, which hopefully will drive me enough to continue blogging for a long time to come.

Until next time.


One thought on “Blogging – Mission, Vision & Objectives Statement

    rachnasoni said:
    October 8, 2013 at 1:27 pm

    Hope it turns out to be a going concern! ATB!

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